How to be a REAL millionaire
My first goal when I coach ANYONE is to monetize their initial investment! That is a no BS statement, I will personally get client leads, review files and find ways to maximize HUDS or just load up a few HUDS with additional fees that I know a bank will pay (and that’s in the first hour).
My second goal when I coach is to start marketing! No matter what program I am coaching, it is always about creating a source of leads of either buyers or sellers. With the help CDAT PLUS I am able to syndicate listings for immediate buyer leads. Understanding that 42% of leads are referral based I can start to generate (and or educate) on email marketing that will produce immediate response rates.
The third goal when I coach is improving process! This is the bitter pill for some offices that I have built. I have a simple formula: 20% of your listings close every month (on average) or the mitigator is TERMINATED!
The last goal is to MOTIVATE! This also seems to be the CORE of my follow up coaching as well. It usually takes 3 months for me to replicate a 'Lee Honish’ way of thinking about process and marketing and I have a unique ability to crawl under someone’s skin and PUSH them or DRAG them to the results they desire.
I am hired daily to build MILLIONAIRES and MILLON DOLLAR COMPANIES! After spending a few days 'boothing’ at REOCON this past weekend I still cannot believe the number of agents who still believe in magic beans, magic potions, and buying products that can be had for FREE on the internet!
The reason I bring ALL of this up is two- fold:
1. Other coaches in my industry!
So, I tried to be a PC guy all weekend and worked my butt off like a monkey on a hotplate at REOCON, working for www.defaultadvocate.org and pushing the FREE certification and showing how an initial investment of $300.00 and $97.00 monthly would produce ease and simplicity into ANY office and generate an UNGODLY amount of leads and income when used correctly with CDAT PLUS.
Yet, I watched people purchase products that most anyone can replicate for FREE from the internet and paying prices from $80 to $500 per month.
The problem, www.defauladvocate.org does not charge enough.
OUR product includes a bank calculator, file tracking, squeeze pages, and funnel creation ON TOP of all the syndication, training, scripts, presentation materials and MORE. I know what agents are paying one dimensional default property platforms for either leads, coaching or file processing AND I know we have more than everyone else for much LESS!
AND psychologically that is the problem, it’s too much for too little and it’s all from the years of psychological abuse by others in my industry with their false promises.
"Lee, do you know who ***** ****** is?”
"Lee, what do you think about ****?
"Lee, I was told cold calling the neighbors”
"Lee, I was told to knock doors”
"Lee, I was told if I paid for 'XYZ’ I would get listings”
BLAH BLAH BLAH BLAH!
OMG! I had to do a 1 hour breakout AFTER the expo ended to build credibility and pitch a sale and at that point, after doing modern money mechanics CLICK HERE, and the psychology of marketing CLICK HERE I FINALLY built enough credibility that I could have even sold my consulting services for $25K.
I didn’t have the power, the internet, or even sales forms, they were going to just write down platinum American Express numbers on the backs of flyers and tell me to go sign them up!
Yet when I had to work the standard expo floor, I was back to explaining the simplicity of permission based marketing as compared to interruption based marketing.
WHY?
Because they had invested in coaches, systems, and magic beans and they still WANTED to believe that interruption based marketing was superior to permission based marketing, because they 'wasted’ money on coaching, systems and magic beans YEAR AFTER YEAR for lousy 3% to 5% responses.
That’s ultimately why I teach and create systems so that you can be REAL, HONEST and GENUINE. I even have a warm fuzzy spot for those who think they are honest and genuine when in fact they ARE NOT!
CLICK HERE for information about getting a FREE CDAT Certificate and Education
CLICK HERE for the CDAT Plus tools and services on how to replicate your office into a
2. Qualifying myself to be hired by other…
I am not for everyone, SOME want real BS, hot air and sunshine blown up their rear ends about their business. However, it is becoming apparent to me that people lack the real motivation as agents, investors, and advocates to really elevating themselves into making a million dollars a year!
I truly believe that MOST agents are afraid of real success.
Everyone thinks they want change and honesty.
They LIE! (actually to themselves more than to others)
Sometimes, people do not want to accept the truth of their situation or want to live in a delusional land where they are 'happy’ and helping people, while inside they are dying and lying about how they really feel. It is impossible to be an agent, investor or advocate to be successful while they have internal stress based on their own lives. I am not saying they cannot produce or make money. I am saying they will never be the upper 1% because they live their life out of congruency with the message that they tell homeowner’s. The are not being truly HONEST and GENUINE!
I always want to know why ANYONE asks me ANY question if they don’t want an honest answer, EVEN when I qualify my responses.
I feel like pleading for someone to consult with who actually has the real desire to be great…
I am coming to the conclusion that people in real estate may really just be cattle or sheep and they are quite happy being the livestock of the predators. My theory still stands, that there are more people making money on people in real estate than people are actually making on real estate.
As always, I will stick to my basic formula, HELP for FREE and be rewarded in the long run…
Send me your questions lee.honish@yahoo.com and I will do what I can and where I can, I still operate on helping people FIRST and I know that I will have people to coach and consult.
As a personal note on how I teach and coach…
I DO NOT believe in the word 'NO’!
It is in fact the basis for how I live my life everyday…
If you tell me I CAN NOT or WILL NOT or NO, I will kill myself to make it happen!
"Lee, I don’t think you can make me a millionaire”
"You are correct, because you do not believe you can be a millionaire. It is ALL ABOUT the mindset!”
MORE INFORMATION: www.honish.com
No comments:
Post a Comment